The Eastgate Philosophy
The spirit of Eastgate, a philosophy which extends beyond individual brands, is upheld in everything we do - striving to be a force for positive change for our colleagues, for our customers, for our brands and for society.
1
Create items of the highest quality, in Pakistan
Eastgate set out to manufacture premium fabrics in Pakistan. Today our state-of-the-art textile infrastructure includes weaving, dyeing, finishing, printing and manufacturing woven, non-denim fabric and apparel.
2
Uphold customer care and an engaging retail experience to the highest degree
Eastgate is a pioneer in Pakistan for chain retailing and branding, and has the most expansive retail network in the country, as such we take pride in taking care of all our customers around the country and across the world
3
Encourage innovation
We work to push boundaries; to disrupt, question, and redefine retail and creation.
“I firmly believe that business is not just about making money. It’s about creating products. It’s about following a dream, creating value for the community, and creating jobs.
”
Empower future generations
We work with a purpose in mind: to benefit society and community; to encourage a cultural renaissance in our hometown of Lahore and ultimately to inspire future trailblazers and groundbreakers.
4
Practice sustainability
In the latest series of actions taken by the group, we are working with the belief that all that we create needs to be perceptive of environment and society, considerate of the impact on the planet, climate change, and natural resources.